Our philosophy is our success
EMIRAT AG stands out for its tailor-made concepts that include risk management. We put a focus on the uniqueness of each individual campaign – no two promotion drives are alike, because the cards are re-shuffled for every single client.
We thoroughly consider the advertising effect, the target group and the marketing objective: that way, EMIRAT AG finds the perfect solution each time. No matter whether you want to boost sales, collect addresses, improve your image, or pursue some other aim – our experts can always give you individual advice depending on your own special requirements.
ADVANTAGES OF INSURING MARKETING CAMPAIGNS
Insurance is always recommended for any kind of marketing campaign which acquires a big advertising effect e.g. by offering attractive prizes (Prize Coverage), or which harbours a financial risk that should be minimized, e.g. in customer-response promotions (Redemption Coverage). This approach increases awareness amongst your target group.
PROCEDURE IN THE EVENT OF A CLAIM
If the insured 1st prize is won, or if costs build up for redeeming coupons, we assume the risk incurred and pay out to you the previously agreed insured sum. We take care of the entire procedure – from paying out the insurance to notifying the winner.
WHICH CAMPAIGNS CAN BE INSURED?
We insure campaigns anywhere in the world that can be calculated on the basis of probabilities. These include prize-winning contests and tipster games, couponing and voucher schemes, and promotion drives offering discounts and freebies. Other ideas can be found under Specimen Projects.
CALCULATING THE PREMIUM
The insurance premium is calculated from various factors, such as e.g. probability, number of participants, and the actual game mechanism of the planned campaign. The figure is individually calculated for every single project or promotion – our experts will be pleased to give you further details.
EMIRAT is a team of marketing specialists and risk coverage experts. During a promotion, our clients are allocated a point of contact who supervises the project. Before a drive is launched, we provide preliminary advice and put forward ideas and proposals for campaigns that will enable you to make a success of the promotion you are planning.
COOPERATION WITH AGENCIES
EMIRAT has for many years cooperated successfully with marketing and advertising agencies. Our role is that of a service provider and business partner: we assist the agencies with all aspects of Prize & Redemption Coverage for marketing campaigns and sales promotions, and we provide them with advice on novel ideas and projects for their own customers.