Prize Coverage

Contests offering prizes are a versatile advertisement for increasing brand awareness and reach and for boosting sales. EMIRAT insures the prize money so that the organiser does not bear any budgetary risk in the event of a win being made. This involves contests where the chances of a win can be calculated from mathematical probabilities, empirical values and statistical figures.

Before the marketing campaign is launched, EMIRAT calculates the probability of there being a winner to ensure cost reliability and transparency. Prize Coverage enables organisers to offer huge winnings for a relatively small premium.


Prize Coverage with the EMIRAT AG

Other than in conventional lotteries, which always produce a winner, EMIRAT’s ideas for prize-winning contests are based on probabilities – whether anybody actually wins depends solely on the participants’ skill or luck.